Aaker, David A.

Building Strong Brands

Groothandel - BESTEL
€ 27,95

Leverbaar

Advises corportations on the functions of brands, offers strategies for marketing them, and presents success stories from the marketplace

Gebonden | 400 pagina's | Engels
1e druk | Verschenen in 1995
Rubriek:

  • NUR: Marketing
  • ISBN-13: 9780029001516 | ISBN-10: 002900151X