Building the Successful Veterinary Practice : Programs and Procedures

Preface; Introduction; The New American Veterinary Practice: Why It Requires as Much Training as Medicine and Surgery; New Clients and Their Bond to the Practice: Getting Them and Ensuring Their Return; Medical Records: Continuity of Care for Pride and Profit; Using the Program Based Budgeting Process; Establishing a Community Market Niche: Internal Promotion Adds Value to Service; Performance Planning in Lieu of Appraisals: Report Cards Are Dead Say Thank You Specifically and Often; The Future Is Leadership: Vision and Belief for Tomorrow; Appendices: Internal Practice Promotion Ideas; Recognition Program Inquiry; Sample Medical Record Forms; Veterinary Business Plan Development; Fiscal Report Formats with Sample Budget Format; Chart of Accounts; Charts and Graphs for Fiscal Trends Assessment; Supervisors Planned Performance System; Telemarketing Scripts.