If You're Clueless about Ser.

If You're Clueless About Selling and Want to Know More gives you the lowdown on everything from getting contacts to asking the obligating question. It provides hundreds of proven techniques from sales experts, and pinpoints some of the secrets of their success. And since selling is so much about personal style, If You're Clueless About Selling is designed to help even the biggest doubting Thomas find the salesperson within. Bright and engaging, it's the perfect book for training both small and large sales forces -- including your own sales force of one. The book talks about: -- the mechanics of selling-- the similarities between marketing and selling-- the steps of a sale, from first impression to closing-- keeping your customer-- situational selling-- establishing (and enjoying) a career in selling