Management and Creativity : From Creative Industries to Creative Management
Leverbaar
This book explores the relationship between the management of creativity and creative approaches to management. Challenges the stereotypical opposition between `creatives and `suits . Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden.
Ingenaaid | 216 pagina's | Engels
1e druk | Verschenen in 2006
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