Conley, Lucas

OBD : Obsessive Branding Disorder : The Business of Illusion and the Illusion of Business

Groothandel - BESTEL
€ 13,95

Leverbaar

Trenchant investigation into the rise of the brand as the focus of marketing and the effects this has had for the consumer and society in general

Ingenaaid | 230 pagina's | Engels
1e druk | Verschenen in 2009
Rubriek:

  • NUR: Marketing
    • ISBN-13: 9781586487041 | ISBN-10: 1586487043