Strategic Discovery : Competing in New Arenas

Strategic Discovery Edited by Howard Thomas and Don O’Neal University of Illinois, USA and Raul Alvarado University of Panamerica, Mexico With competitive success dependent more and more upon organizational flexibility with a focused strategic framework, the editors have drawn out three main strands of strategic conversation in this volume:Competition and core competence: including the wide range of competitive strategies available to firms and the importance of core competence to competitive success.Joint ventures and strategic alliances: the potential of the strategic alliance as an aid to entering foreign markets.Corporate performance: the ultimate outcome of any firm’s strategy, including discussion of corporate restructuring, determinates of economic performance, total value creation and the importance of a coherent view of the firm in a rapidly developing economy.As with other books in this series, Strategic Discovery: Competing in New Arenas addresses one of the Strategic Management Society’s primary concerns — how to build and maintain bridges between management theory and business practice.