Strategic Entrepreneurial Growth
Leverbaar
This volume is designed for MBA courses in entrepreneurship. The goal of the text is to transform the strategic process for entrepreneurs into a growth-oriented approach. The chapters are brief and to the point and include a comprehensive case and relevant journal article. The text explores strategic management process as it relates to building the entrepreneurial firm, planning, growth and important current and future implications for entrepreneurship.
Gebonden | 560 pagina's | Engels
Verschenen in 2003
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