Trademark Anticounterfeiting in Asia and the Pacific Rim

Book Description This practical reference defines the problem of trademark counterfeiting and proposes strategies for administering a concerted, effective program for dealing with it both generally and, specifically, in 14 key countries in Asia and the Pacific Rim. Part I frames the pertinent issues in the context of discussion of the impact of global marketing, economic considerations, the efforts of worldwide, regional and national entities to foster better trademark protection, and the challenge of effectively designing and implementing a well-crafted anticounterfeiting program that produces results. Key to translating this wealth of knowledge to targeted action are the Country Profiles in Part II, which present comprehensive individual treatments of pertinent law and practice in 14 countries in the region. Prepared by expert local counsel, these profiles offer insight and opinion on the implementation of the international regime for trademark protection afforded by the TRIPS Agreement, including background on the civil and criminal judicial systems, remedies and supplemental statutory, regulatory, and strategic means of deterring counterfeiters. Content Highlights • Magnitude of the Problem • Economic Setting, Cultural Factors, Globalization • National Laws of the U.S., U.K., France • WTO / TRIPS Regime • Roles of APEC, IPEG, ASEAN • Basis for Trademark Protection • Well-known Mark Protection • General Principles for Enforcement • Civil Remedies • Criminal Prosecution • Border Remedies • Problem of Corruption • Strategies for Administering an Ideal Anticounterfeiting Program • Hiring Local Counsel • Use of the Internet and Other Technology • Enforcement Weapons Country Profiles • Civil Remedies • Criminal Prosecution • Border Remedies • Strategies in Australia, China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Pakistan, Philippines, Singapore, Taiwan, Thailand, Vietnam