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International Management
Paperback — ISBN: 9780273651277
This book provides a thorough introduction to the complexities of international management from a cultural perspective. It examines the influence of c…
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Pricing for Long-term Profitability
Paperback — ISBN: 9780273659334
Pricing is vital to the profitability of every business yet often those responsible for determining it have had little or no formal guidance in the co…
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Enlargement of the EU and the Treaty of Nice/Preparing for the Euro Pack
Paperback — ISBN: 9780273661887
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Supply chain management; a guide to best practice
Paperback — ISBN: 9780273662709
In the last ten years, a revolution has occurred in the way in which companies manage their business strategy and its operational delivery. Called Sup…
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