Leverbaar
Marketing Through Turbulent Times
ISBN: 9780230249998
At some time in the future the recession will end. But what will happen then? How will customers respond to organizations that mistreated them in t…
Leverbaar
Leverbaar
Golden Crossroads
ISBN: 9780230250697
The Golden Crossroads" sets potential new directions for business leaders and brand marketeers. It does so by looking at the field of fine arts, desig…
Leverbaar
Building Brand Authenticity
ISBN: 9780230250802
In an age of increasing consumer cynicism towards brands, marketers are being urged to become more authentic. Yet, how can brands project authenticity…
Leverbaar
Business at a Crossroads
ISBN: 9780230250987
Liberal capitalism harbours two dangerous seeds of self-destruction; growing inequality and, as recent events have demonstrated, a tendency for market…
Leverbaar
Employee Morale
ISBN: 9780230250789
Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research gathered from some of the world's lar…
Leverbaar
Leverbaar
China Counting
ISBN: 9780230251038
China is now the global counting house, trading Western debt and cashing Western obligations -- financially, socially and diplomatically. By 'buying' …
Leverbaar
Ethical Approach to Leading Change
ISBN: 9780230251229
Ethics is back in leadership studies, philosophy, literature, politics and organisation theory. This book breaks new ground as part of an emerging 'et…
Leverbaar
Leverbaar
Leverbaar
Places
ISBN: 9780230251281
Places depend on their reputations for almost everything in the modern world: tourism, foreign investment, the respect and interest of the internation…
Leverbaar
Leadership Illusion
ISBN: 9780230271388
This book is about what we have called the "leadership illusion"; the hardwired habit of writers, researchers and leaders themselves, when examining s…
Leverbaar
Places
ISBN: 9780230271487
Places depend on their reputations for almost everything in the modern world: tourism, foreign investment, the respect and interest of the internation…
Leverbaar
Leverbaar
Leverbaar
Leverbaar
Leverbaar
Leverbaar
Leverbaar
Alliances for Sustainable Development
ISBN: 9780230278066
Alliances for Sustainable Development is a lively and hands-on exploration of corporate-NGO alliances. Adopting an organizational strategy point of vi…
Leverbaar
Gene Revolution and Global Food Security
ISBN: 9780230277991
This book, a product of original national-level primary data collection in selected Asian and African countries, raises important issues of contempora…
Leverbaar
Leverbaar
Leverbaar
Niet gevonden wat u zoekt? Vul dit formulier in en wij helpen u vinden wat u zoekt.