John Cass

Met dit boek leert u hoe u een sucesvolle campagne kan leiden door middel van blogs en forums. Meer

If advertising and public relations were the best ways to connect with a company's audience through traditional media, and blogs are the best way to connect with millions of customers through the medium of online consumer generated media, then how can companies best use blogs to connect with their audience through the medium of consumer-generated media? Meer