Donald Baack
- Auteur
Geschreven door Donald Baack
Kenneth Clow
Donald Baack
Integrated Advertising, Promotion, and Marketing Communications, Global Edition
For courses in advertising.
A study of integrated marketing communications taught through real-life application. Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. Meer
A study of integrated marketing communications taught through real-life application. Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. Meer
