Gerry Johnson
- Auteur
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management.
Boeken van Gerry Johnson
Richard Whittington
Patrick Regnér
Duncan Angwin
Gerry Johnson
Kevan Scholes
Exploring Strategy
Introduce your students to the latest concepts in strategic thinking with this industry-leading text. Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations.
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Richard Whittington
Duncan Angwin
Patrick Regnér
Gerry Johnson
Kevan Scholes
Fundamentals of Strategy
Fundamentals of Strategy, 6th Edition is a concise and easy-to-follow introduction to the core issues and techniques of strategy from the author team of the market-leading Exploring Strategy.
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Richard Whittington
Patrick Regnér
Duncan Angwin
Gerry Johnson
Kevan Scholes
Exploring Strategy - Text and Cases
Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager.
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Gerry Johnson
Ann Langley
Leif Melin
Richard Whittington
Strategy as Practice
Research in strategy has shifted significantly towards strategy as something organizations have, rather than strategy as something that managers do.
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