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The Strategic Management of Intellectual Capital and Organizational Knowledge

Specificaties
Paperback, 768 blz. | Engels
| e druk, 2002
ISBN13: 9780195138665
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e druk, 2002 9780195138665
€ 230,36
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This book adopts a knowledge-based perspective that sees the firm as a store of knowledge resources and capabilities. The firm's knowledge base includes the expertise and experience of individuals, the routine and processes that define the distinctive way of doing things inside the organization, as well as the knowledge of customer needs and supplier strengths. To the extent that the knowledge and capabilities are unique and difficult to imitate, they confer sustainable competitive advantage on the firm. Unlike traditional products, knowledge-based products and services can enjoy increasing returns, so the firm developing an early advantage has a better chance of growing market share through network externalities and customer familiarity effects.

Specificaties

ISBN13:9780195138665
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:768

Net verschenen

€ 230,36
Levertijd ongeveer 11 werkdagen
Gratis verzonden

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        The Strategic Management of Intellectual Capital and Organizational Knowledge