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The British Motor Industry, 1945-94

A Case Study in Industrial Decline

Specificaties
Gebonden, 440 blz. | Engels
| e druk, 1999
ISBN13: 9780198290742
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Juridisch :
e druk, 1999 9780198290742
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

A fascinating and well-researched look at the British motor industry which will appeal to both academic readers and practitioners alike. Why are there now no major car manufacturers in Britain? Whisler considers this and the surrounding issues, making valuable comparisons with overseas manufacturers operating both in the UK and abroad, which provide us with additional interest and insight. Based upon careful use of company archives, this book covers in particular the issues of product development, quality, design, and range, ensuring that The British Motor Industry is destined to make a distinctive contribution to our understanding of the performance of UK manufacturers.

Specificaties

ISBN13:9780198290742
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:440
Hoofdrubriek:Geschiedenis, Economie

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        The British Motor Industry, 1945-94