Advertising

A Cultural Economy

Specificaties
Gebonden, 224 blz. | EN
SAGE Publications Inc | e druk, 2004
ISBN13: 9780761942542
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SAGE Publications Inc e druk, 2004 9780761942542
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Samenvatting

Advertising is often used to illustrate popular and academic debates about cultural and economic life. This book reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue.

Specificaties

ISBN13:9780761942542
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:224
Uitgever:SAGE Publications Inc

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