How to Speak So People Really Listen

<p>Foreword by Andy Bounds ix</p>
<p>Introduction: Why this stuff really matters 1</p>
<p>Part 1: The Seven Great Sins of Speaking 17</p>
<p>Sin 1: A failure to make your message sticky or memorable 19</p>
<p>Sin 2: Drowning people in detail 27</p>
<p>Sin 3: A failure to consider or understand your audience s needs 35</p>
<p>Sin 4: Focusing on features rather than selling benefits 41</p>
<p>Sin 5: Winging it 49</p>
<p>Sin 6: Showing slides that suck the life out of your audience 55</p>
<p>Sin 7: Taking people on a pointless ramble 61</p>
<p>Part 2: Eight Great Ways to Speak so People Really Listen 67</p>
<p>Way 1: Get real 69</p>
<p>Way 2: Get your attitude into gear 77</p>
<p>Way 3: Start at the end 89</p>
<p>Way 4: Sort out your skeletons 95</p>
<p>Way 5: Grab em by the eyeballs 105</p>
<p>Way 6: Become an artist 121</p>
<p>Way 7: Learn lessons from JC, Jo, and the Greek guy 141</p>
<p>Way 8: Shine at question time 157</p>
<p>Part 3: I m Glad You Asked That 167</p>
<p>Question 1: Is it possible to get rid of my nerves before presenting? 169</p>
<p>Question 2: Is it ever appropriate to use humour in my presentation? 179</p>
<p>Question 3: How important is body language when communicating with others? 191</p>
<p>So what s next for you? 201</p>
<p>So what did you think? 207</p>
<p>About Paul McGee 209</p>
<p>Other books by Paul McGee 211</p>
<p>Want Paul to speak for your organization? 213</p>
<p>Index 215</p>