Research Methods in Intercultural Communication – A Practical Guide

Notes on Contributors vii
<p>Acknowledgements xiii</p>
<p>Preface xv</p>
<p>I Linking Themes, Paradigms, and Methods</p>
<p>1 Identifying Research Paradigms 3<br />Zhu Hua</p>
<p>2 Studying Culture 23<br />Adrian Holliday</p>
<p>3 Studying Identity 37<br />Jo Angouri</p>
<p>4 Studying Discourse 53<br />Leila Monaghan</p>
<p>II Key Issues and Challenges</p>
<p>5 How to Identify Research Questions 73<br />Zhu Hua, Prue Holmes, Tony Young, and Jo Angouri</p>
<p>6 How to Research Multilingually: Possibilities and Complexities 88<br />Prue Holmes, Richard Fay, Jane Andrews, and Mariam Attia</p>
<p>7 How to Research Interculturally and Ethically 103<br />Jane Woodin</p>
<p>8 How to Assess Intercultural Competence 120<br />Darla K. Deardorff</p>
<p>9 How to Work with Research Participants: The Researcher s Role 135<br />Fred Dervin</p>
<p>10 How to Develop a Research Proposal 147<br />Jane Jackson</p>
<p>III Methods</p>
<p>11 Questionnaires and Surveys 165<br />Tony Johnstone Young</p>
<p>12 Interviews 181<br />Barbara Gibson and Zhu Hua</p>
<p>13 The Matched–Guise Technique 196<br />Ruth Kircher</p>
<p>14 Discourse Completion Tasks 212<br />Emma Sweeney and Zhu Hua</p>
<p>15 The Critical Incident Technique 223<br />Helen Spencer–Oatey and Claudia Harsch</p>
<p>16 Ethnography 239<br />Jane Jackson</p>
<p>17 Virtual Ethnography 255<br />Aoife Lenihan and Helen Kelly–Holmes</p>
<p>18 Multimodality 268<br />Agnieszka Lyons</p>
<p>19 Critical Discourse Analysis 281<br />John P. O Regan and Anne Betzel</p>
<p>20 Conversation Analysis 297<br />Adam Brandt and Kristian Mortensen</p>
<p>21 Corpus Analysis 311<br />Michael Handford</p>
<p>22 Narrative Analysis 327<br />Anna De Fina</p>
<p>Index 343</p>