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Business Communication: A Problem-Solving Approach: 2024 Release ISE

Specificaties
Paperback, blz. | Engels
McGraw-Hill Education | 3e druk, 2024
ISBN13: 9781266960604
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McGraw-Hill Education 3e druk, 2024 9781266960604
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

Business Communication: A Problem-Solving Approach prepares students to take charge of the communication challenges they'll face on the job. With a focus on effective decision making, the text provides a process for analyzing communication problems and thorough support for designing successful solutions. Students will gain a realistic picture of today's business environment, including the impacts of the global pandemic, the importance of inclusive, socially responsible communication, and AI technologies. Numerous end-of-chapter scenarios provide a wide range of opportunities for problem solving in context. This release continues its strong coverage of style and grammar, visual communication, and skillful oral communication. This release was developed with a focus on today's caring, collaborative, diverse, social, and highly pragmatic "self-driver" students who value flexibility and authenticity. All advice includes the "why" to support students in their future workplace success.

Specificaties

ISBN13:9781266960604
Taal:Engels
Bindwijze:paperback
Druk:3

Inhoudsopgave

Part One - Communication in the World of Work<br/>1 Solving Communication Problems in the Workplace<br/>2 Getting Positive Responses to Your Communication&nbsp;<br/>3 Communicating with Culturally Diverse Audiences&nbsp;<br/><br/><br/>Part Two - Essential Components of Business Communication<br/>4 Designing the Right Type of Message: From Letters&nbsp;<br/>to Social Media&nbsp;<br/>5 Communicating Your Messages Visually<br/>6 Crafting Effective Sentences and Paragraphs<br/><br/><br/>Part Three - Structures and Strategies for Common Business Documents<br/>7 Writing Good-News and Neutral Messages<br/>8 Writing Bad-News Messages<br/>9 Writing Persuasive Messages and Proposals&nbsp;<br/>10 Researching and Writing Reports<br/>11 Creating the Right Type of Report&nbsp;<br/><br/><br/>Part Four - Strategies for Oral Communication and the Job Search<br/>12 Delivering Business Presentations and Speeches<br/>13 Using Interpersonal Communication Skills in Conversations<br/>&nbsp;and Meetings&nbsp;<br/>14 Communicating in the Job Search<br/><br/><br/>Reference Chapters<br/>A. A Guide to Sentence-Building, Grammar, and Mechanics<br/>B. A Guide for Documenting Your Sources<br/>

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        Business Communication: A Problem-Solving Approach: 2024 Release ISE