Unveiling Fashion

Business, Culture, and Identity in the Most Glamorous Industry

Specificaties
Paperback, blz. | Engels
Palgrave Macmillan UK | e druk, 2012
ISBN13: 9781349347452
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Juridisch :
Palgrave Macmillan UK e druk, 2012 9781349347452
Onderdeel van serie INSEAD Business Press
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Samenvatting

Proposing a comprehensive account of the global fashion industry this book aims to present fashion as a social and cultural fact. Drawing on six principles from the industry, Godart guides the reader through the economic, social and political arena of the world's most glamorous industry.

Specificaties

ISBN13:9781349347452
Taal:Engels
Bindwijze:paperback
Uitgever:Palgrave Macmillan UK

Inhoudsopgave

Introduction Affirmation: Fashion as a Bridge between Individuals and Society Convergence: The Centralization of Trends Autonomy: The Emergence of Styles and their Dynamics Personalization: Fashion as Craft and Profession Symbolization: The Power of Brands Imperialization: The Empire(s) of Fashion

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€ 55,89
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        Unveiling Fashion