Managing in Uncertainty: Theory and Practice

Name: Managing in Uncertainty: Theory and Practice
Author: Constantin Zopounidis

Specificaties

Paperback, 541 blz. | Engels

Springer US | 0e druk, 2010

ISBN13: 9781441948014

Rubricering

Juridisch :

Springer US 0e druk, 2010 9781441948014

Onderdeel van serie Applied Optimization

€ 240,99

In winkelwagen

Levertijd ongeveer 9 werkdagen

Gratis verzonden

Samenvatting

This book provides a new point of view on the subject of the management of uncertainty. It covers a wide variety of both theoretical and practical issues involving the analysis and management of uncertainty in the fields of finance, management and marketing.
Audience: Researchers and professionals from operations research, management science and economics.

Specificaties

ISBN13:9781441948014

Taal:Engels

Bindwijze:paperback

Aantal pagina's:541

Uitgever:Springer US

Hoofdrubriek:Financieel management, Leiderschap, Algemeen management

Serie:Applied Optimization

Inhoudsopgave

Editorial. I: Finance. 1. Country Risk Assessment. 2. Quantitative Techniques in Business Economics. 3. Portfolio Management Techniques. 4. Multicriteria Analysis in Credit Cards Assessment. II: Marketing. 1. Advertising Techniques and Consumer Policy. 2. Artificial Intelligence, Multicriteria Analysis and Marketing Decisions. 3. Franchising in Business Development. 4. Forecasting Techniques and Performance. III: Management. 1. Multivariate Data Analysis in Risk Management. 2. Cooperative Management. 3. Total Quality Management. 4. Managerial Decisions in Business Performance. Author Index.