A Short History of the Modern Media

List of Figures ix
<p>Acknowledgments xv</p>
<p>Introduction: Medium Message 1</p>
<p>Overview 2</p>
<p>Further Reading 11</p>
<p>1 Print s Run: Publishing as Popular Culture 13</p>
<p>Overview 14</p>
<p>Genre Study / Terrifying pleasures: Horror 31</p>
<p>Document Study / The ravenous imagination of Edgar Allan Poe 38</p>
<p>Document Study / Carrie: Princess of blood, King of horror 44</p>
<p>Further Reading 49</p>
<p>2 Dramatic Developments: The World of the Stage 51</p>
<p>Overview 52</p>
<p>Genre Study / Notes from the stage: The Broadway musical 69</p>
<p>Document Study / Show Boat: High tide of the American musical 77</p>
<p>Further Reading 83</p>
<p>3 Reel Life: The Art ofMotion Pictures 85</p>
<p>Overview 86</p>
<p>Genre Study / Horse sense: The logic of the western 102</p>
<p>Document Study / The Searchers: Monumental western 111</p>
<p>Further Reading 116</p>
<p>4 MakingWaves: Radio in American Life 119</p>
<p>Overview 120</p>
<p>Genre Study / Worlds away: Science fiction 134</p>
<p>Document Study / The Mercury Theater on the Air: Worlds war 142</p>
<p>Document Study / Buck Rogers: Finding time (in space) 149</p>
<p>Further Reading 153</p>
<p>5 Channels of Opportunity: The Arc of Television Broadcasting 155</p>
<p>Overview 156</p>
<p>Genre Study / Screened realities: Situation comedy 173</p>
<p>Document Study / Seriously funny: I Love Lucy 181</p>
<p>Further Reading 187</p>
<p>6 Sound Investments: The Evolution of Sound Recording 190</p>
<p>Overview 191</p>
<p>Genre Study / Joyful blues: The rise and fall of rock and roll 213</p>
<p>Document Study / Beat It : The integration of Michael Jackson 224</p>
<p>Document Study / Speak Now: The gently assertive voice of Taylor Swift 232</p>
<p>Further Reading 237</p>
<p>7 Weaving the Web: The Emergence of the Internet 240</p>
<p>Overview 241</p>
<p>Genre Study / Shared exchanges: Social media 260</p>
<p>Document Study / Wikipedia: The wisdom of crowds 268</p>
<p>Further Reading 274</p>
<p>Index 277</p>