Reinventing the Latino Television Viewer

Language, Ideology, and Practice

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Paperback, 182 blz. | EN
Lexington Books | e druk, 2017
ISBN13: 9781498506656
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Lexington Books e druk, 2017 9781498506656
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This book examines language ideologies and market exploitation in the television industry. Television networks owned by large media conglomerates are trying to reach U.S. Latino viewers with English-language programming. As these networks enter Hispanic television, they redefine the Latino audience to closely resemble the mainstream population.

Specificaties

ISBN13:9781498506656
Taal:EN
Bindwijze:Paperback
Aantal pagina's:182

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        Reinventing the Latino Television Viewer