Consumer Management in the Internet Age

How Customers Became Managers in the Modern Workplace

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Gebonden, 144 blz. | EN
Lexington Books | e druk, 2019
ISBN13: 9781498592215
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Lexington Books e druk, 2019 9781498592215
Verwachte levertijd ongeveer 16 werkdagen

Samenvatting

This book analyzes online consumer management, a practice in which customers monitor, report on, and discipline workers through posting online reviews. Through examining reviewer communities, the author analyzes the ways in which our need for collective purpose is increasingly transformed into profit production under modern capitalism.

Specificaties

ISBN13:9781498592215
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:144

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        Consumer Management in the Internet Age