Mascot

Name: Mascot
Author: Jon Dowling

Mascots in Contemporary Graphic Design

Specificaties

Paperback, 176 blz. | Engels

Counter-Print | 1e druk, 2022

ISBN13: 9781915392046

Rubricering

Hoofdrubriek : Computer en informatica

Juridisch : Computer en informatica

Counter-Print 1e druk, 2022 9781915392046

€ 28,66

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Samenvatting

The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety.

Simple and playful or sophisticated and current, mascots are fun characters that manage to put a smile on your face and simultaneously stand for something – injecting meaning and playfulness into a brand and creating a lasting impression.