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Service Innovation in Agricultural Business

Exploring the Influence of Digital Information Technologies

Specificaties
Paperback, blz. | Engels
Springer Fachmedien Wiesbaden | e druk, 2018
ISBN13: 9783658235703
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Springer Fachmedien Wiesbaden e druk, 2018 9783658235703
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Samenvatting

This thesis provides a holistic view on the topic via an exploratory interview study approach. Looking through a service-dominant-logic-lens, the author puts the insights of the farm automatization industry in relation to existing service innovation literature. The influence of interconnectivity is illustrated stepwise. Models of the present and the future value network are drawn, which show the expanding need of information exchange between the value network and the supply chain. Additionally, the author identifies the interplay of interconnectivity and the demand for transparency as the driver for new service innovations. To ensure the information exchange, the need of a non-proprietary data exchange platform in the agricultural sector is being suggested.  

Specificaties

ISBN13:9783658235703
Taal:Engels
Bindwijze:paperback
Uitgever:Springer Fachmedien Wiesbaden

Inhoudsopgave

<div>Service Innovation.-&nbsp;Impact of digitalization and interconnectivity on service innovation.-&nbsp;Product-service-systems and value networks.-&nbsp;Service-dominant-logic.-&nbsp;Data collection and analysis.-&nbsp;Managerial implications for theory and management.</div>

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        Service Innovation in Agricultural Business