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Nudging in Management Accounting

Assessment of the Relevance of Nudging in the Corporate Context

Specificaties
Paperback, blz. | Engels
Springer Fachmedien Wiesbaden | e druk, 2019
ISBN13: 9783658280161
Rubricering
Juridisch :
Springer Fachmedien Wiesbaden e druk, 2019 9783658280161
Onderdeel van serie BestMasters
Verwachte levertijd ongeveer 9 werkdagen

Samenvatting

Susanne Rauscher and Annika Zielke provide an in-depth analysis of the relevance of nudging as a potential solution approach for behavioral issues within the area of Management Accounting. It challenges whether learnings from already successful applications of nudging especially in the social and political context can be transferred to the corporate environment of management accounting. This study contributes to the increasing interest in behavioral economics in the corporate context. Its findings have the potential to impact both academic research and practitioners’ work.

Specificaties

ISBN13:9783658280161
Taal:Engels
Bindwijze:paperback
Uitgever:Springer Fachmedien Wiesbaden

Inhoudsopgave

<p>The Concept of Nudging.- Behavioral Impact in Management Accounting.- Qualitative Study – Status Quo in Management Accounting.- Experiment – Effect of Nudges in Management Accounting.- Critical Reflection of the Approach.</p>

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        Nudging in Management Accounting