The Innovation Matrix

Name: The Innovation Matrix
Author: Deepika Jeyakodi

3 moves to design a winning strategy for Innovation & Intellectual Property

Specificaties

Paperback, 128 blz. | Engels

BIS Publishers BV | 1e druk, 2019

ISBN13: 9789063695200

Rubricering

Hoofdrubriek : Management

Juridisch :

BIS Publishers BV 1e druk, 2019 9789063695200

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Samenvatting

CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING

Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated.

'The Innovation Matrix' simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take you through three key steps (THINK-STRATEGIZE-ACT) to build an innovation and IP strategy. You will learn to use IP—which is at the core of every innovation—as a tool to define your strategy and manage the innovation process. It includes many examples, templates, and checklists to help put theory into practice. Test yourself with case studies, and use our hands-on Tools (legal design thinking) for your own projects and cases.

Trefwoorden

innovatie intellectueel eigendom innovatiestrategie waardecreatie open innovatie samenwerkingsinnovatie legal design thinking strategisch management innovatiematrix technologielevenscyclus platformbedrijfsmodel licentiestrategieën waardecapturing ecosysteemmanagement stakeholdermapping contractontwerp co-creatie kennismanagement innovatiecultuur technology scouting interdisciplinaire teams selectieve onthulling vuca belangenanalyse open source crowd innovation

Trefwoorden

Specificaties

ISBN13:9789063695200

Taal:Engels

Bindwijze:paperback

Aantal pagina's:128

Uitgever:BIS Publishers BV

Druk:1

Verschijningsdatum:17-1-2019

Hoofdrubriek:Strategisch management

Inhoudsopgave

U kunt van deze inhoudsopgave een PDF downloaden

Introduction
-Understanding innovation

move 1: Think
-Internal & external analysis

move 2: Strategize
-Gathering your innovation & IP options

move 3: Act
-Strategy implementation

Play
-3 cases that pull it all together

Extra
-Acknowledgements
-Bibliography and footnotes