Opvolger worden van het familiebedrijf: het lijkt misschien logisch. Maar als je eenmaal aan het roer staat (of onderweg bent om de teugels over te nemen), blijkt het toch net even anders dan je dacht.
Extensive advertising and review coverage in the leading business and IT media, and direct mail campaigns targeting IT professionals, libraries, and corporate customers. Meer
This book provides emergent knowledge relating to physical, cyber, and human risk mitigation in a practical and readable approach for the corporate environment. Meer
Tools and techniques are presented in the context of a framework and life cycle, taking a problem or idea through logical steps to design a holistic, evidence-based solution. Meer
For courses in advertising.
A study of integrated marketing communications taught through real-life application. Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. Meer
'Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. Meer
SIAM (service integration and management) is an evolution of how to apply a framework for integrated service management across multiple service providers. Meer
The Promises of Giants is an exploration of the practices and behaviours that define transformational leadership. It is a challenge, not only to those in named positions of power but to anyone who aspires to make a difference in their environment. Meer
This textbook comprises an innovative companion for cross-cultural management classes, demonstrating how organizations can deal with cultural differences successfully. Meer
Met de methode Scoren.info wordt u opgeleid voor een breed en boeiend vakgebied. Van Commercieel medewerker tot Junior accountmanager, Vestigingsmanager groothandel, Assistent-manager internationale handel, Intercedent en Contactcenter medewerker. Meer
As we face new technological developments and new ways of working, rapid economic growth, globalisation, climate change, growing, inequality and Covid-19, no-one can deny that times are changing fast. Meer
Celeste Headlee explores our unhealthy devotion to efficiency and productivity and shows how we can reclaim our time and our humanity with a little more leisure. Meer
Managing a high-growth organization requires both strategy and adaptability. Unfortunately, start-up founders and executives seeking to scale up to the next level find all too frequently that growth turns into chaos. Meer
Auf Basis wissenschaftlicher Erkenntnisse liefert dieses essential Führungskräften, Beratern und Coaches praktische Handlungsempfehlungen und effektive Methoden für die erfolgreiche Führung von Nachwuchskräften. Meer