'AI-personalisatie strategie' laat zien hoe organisaties AI kunnen inzetten om klantbeleving te optimaliseren, met herkenning, erkenning en maatwerk als sleutelprincipes.
The concept of open innovation (OI) has become a very popular topic during the last decade, with an increasing number of small- and medium-sized enterprises (SMEs) embracing OI practices to gain competitive advantage. Meer
In recent years diversity and its management has become a feature of modern and postmodern organizations. Different practices have spread around the globe focusing on the organizing and management of inclusion and exclusion of different groups such as men and women, heterosexual and homosexuals, persons with different racial and ethnic background, ages, and (dis)abilities. Meer
Gain a strong understanding of the importance of business ethics, sustainability, and stakeholder management from a strong managerial perspective with Carroll, Brown and Buchholtz's 'Business & Society 10th edition'. Meer
Proven strategies for staying top of mind with your audience—from Inc.com’s #1 content marketing company
What do all successful businesses have in common? Meer
This book applies seven basic principles for you to take ownership of the process of negotiation. It builds on the foundational theory of Getting to Yes. Meer
The second edition of Corporate Real Estate Asset Management is fully up to date with the latest thought and practice on successful and efficient use of corporate office space. Meer
In his straightforward and highly engaging style, Rick Nason introduces the principles of “complexity thinking” which empower managers to understand, correlate, and explain a diverse range of business phenomena. Meer
This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Meer
For hundreds of millions of years, ants and termites and vast underground fungal networks have worked together in huge cities, tens of millions strong, compounding their wealth from one generation to the next with no management whatsoever. Meer
In this book, experts discuss whether volatility, uncertainty, complexity and ambiguity (VUCA) represent a challenge or a business opportunity. More intense debates on global climate change, increased turbulence in financial quarters, increased job insecurity and high levels of stress at the workplace are attracting attention in the context of organization behavior and entrepreneurship. Meer
Enterprise risk management (ERM) is a complex yet critical issue that all companies must deal with in the twenty–first century. Failure to properly manage risk continues to plague corporations around the world. Meer
As the market-leading text for Management Control and performance measurement, this book will give you a thorough understanding of core concepts and key topics. Meer
In this book, Farid Tabarki describes how the middle disappears. Travel agents and record companies, as middle men in an antiquated production process, are certainly on the way. Meer
Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes which are unlike that of any other customer. Meer