GEO is een nieuw speelveld waarin SEO, copywriting, branding en PR samenkomen. Na het lezen van dit boek weet je waar je staat, waar je kansen liggen en wat je vandaag moet doen om onderdeel te worden van het antwoord.
The Cyber Risk Handbook is the practitioner's guide to implementing, measuring and improving the counter-cyber capabilities of the modern enterprise. Meer
This is an authoritative and practical guide to analysing business data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. Meer
In this book, Peter Hinssen tells the story of the pioneers who managed to adapt to those changes and who moved beyond today and even tomorrow in their approach of innovation. Meer
Shows you how - and how not - to make a fortune through startups and digital marketing. This book unravels the evolution of social media and online marketing. Meer
€ 24,59
Levertijd ongeveer 11 werkdagen | Gratis verzonden
This book makes the case that far too much work undertaken under the banner of ‘behavioural safety’ is overly person-focused. ‘If you can walk on hot coals, you can do anything – so be safe’ needs to be dismissed out of hand, but also more advanced techniques based on coaching and empowerment fail to reflect the fact that, as ‘Just Culture’ models show, the great majority of causes of unsafe behaviour are environmental. Meer
€ 67,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
This book shows how to design and implement a strategy which will lead to engaged and motivated staff, increased productivity and consequently improved business performance. Meer
€ 79,09
Levertijd ongeveer 16 werkdagen | Gratis verzonden
This book illustrates the importance of business impact analysis, which covers risk assessment, and moves towards better understanding of the business environment, industry specific compliance, legal and regulatory landscape and the need for business continuity. Meer
€ 184,53
Levertijd ongeveer 11 werkdagen | Gratis verzonden
In recent years diversity and its management has become a feature of modern and postmodern organizations. Different practices have spread around the globe focusing on the organizing and management of inclusion and exclusion of different groups such as men and women, heterosexual and homosexuals, persons with different racial and ethnic background, ages, and (dis)abilities. Meer
In this volume, psychologists and communication experts present theory on understanding and predicting how learning occurs through media consumption. As the impact of traditional advertising has declined over the last couple of decades, marketers have scrambled to find other ways to effectively communicate with consumers. Meer
Proven strategies for staying top of mind with your audience—from Inc.com’s #1 content marketing company
What do all successful businesses have in common? Meer
Gain a strong understanding of the importance of business ethics, sustainability, and stakeholder management from a strong managerial perspective with Carroll, Brown and Buchholtz's 'Business & Society 10th edition'. Meer
The concept of open innovation (OI) has become a very popular topic during the last decade, with an increasing number of small- and medium-sized enterprises (SMEs) embracing OI practices to gain competitive advantage. Meer
For private business owners, managing a successful exit from their business is one of the most important events in their business lives. This book shows you how to do so with the minimum of fuss and maximum return. Meer
€ 61,69
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Research Shows Organizations That Focus on Employee Experience Far Outperform Those That Don′t
Recently a new type of organization has emerged, one that focuses on employee experiences as a way to drive innovation, increase customer satisfaction, find and hire the best people, make work more engaging, and improve overall performance. Meer
This book provides a practical and strategic perspective on IT and cyber security for corporations and other businesses. Consequently, cyber security is destined to become the great facilitator of digitization, providing maximum protection for data, networks, data centres and terminal devices. Meer
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