This ground-breaking textbook covers all aspects of the subject and draws on a wide range of applications in the service industries. Three sections comprise this book: the first presents underpinning knowledge associated with Yield Management; the second examines contemporary models of Yield Management across a number of service sectors; and the third reviews how Yield Management acts as a decision support system for front-line staff and managers, and also highlights the growing importance of new technologies. Meer
Suitable especially for courses on which students are encouraged to be active participants in the learning process, this text offers a practical and activity-based approach to understanding finance for people who do not need to know the technicalities of finance and accounting. Meer
Wanneer is innovatie in management een echt goed idee? En wanneer is het een modeverschijnsel? 'Management Fads in Highter Education' geeft antwoord op deze vragen. Meer
∗ A major new work by one of the leading social thinkers in Europe today and an important contribution to the debates on the changing nature of work. Meer
This unique book – informed by ten years’ research – focuses on intellectual property and charts the global transition towards intellectual capitalism with technology-based corporations as prime movers. Meer
Many of today′s high–net–worth investors are turning their attention to early–stage investing in emerging companies. They know just how successful and lucrative funding a start–up venture can be. Meer
This book sets out to instil a different approach to thinking about the theory and practice of management and information management in organizations. Meer
Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. Meer
With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager. Meer
Misaligned companies, like cars out of alignment, can develop serious problems if not corrected quickly. They are hard to steer and don′t respond well to changes in direction. Meer
Geen enkel adviesbureau is zo bekend als McKinsey. 'The McKinsey Way' openbaart de door McKinsey krampachtig beschermde managementtechnieken en -tools, die de consultants gebruiken bij het adviseren van hun cliënten. Meer
Originally published in 1947, the fourth edition of this title investigates the impact of changing social values and modern technology on the operation of organisations. Meer