Harry MacDivitt
- Auteur
Geschreven door Harry MacDivitt
Harry MacDivitt
Mike Wilkinson
Value-based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value
Explains how to use value to inform marketing, selling, negotiation, and pricing decisions in a B2B setting. This title provides what you need to stay profitable while preserving customer goodwill.
Meer
