The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

Name: The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition
Author: Kenneth Davis

Specificaties

Paperback, blz. | Engels

McGraw-Hill Education | 2e druk, 2010

ISBN13: 9780071738262

Rubricering

Juridisch :

McGraw-Hill Education 2e druk, 2010 9780071738262

28,95

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Samenvatting

Supercharge your writing skills . . . by the end of the week!

In the workplace, your writing speaks volumes about you. Whether you’re craftinga three-line message or a 300-page report, you need to write in a polished, professionalway—regardless of your position or profession.The McGraw-Hill 36-Hour Course in Business Writing andCommunication puts you on the fast track to becoming astrong, persuasive business writer. Complete with exercises,self-tests, and an online final exam, this multifaceted businesswriting “course” teaches you how to:SEIZE READERS’ INTEREST INSTANTLYELIMINATE NONSPECIFIC WORDS AND PHRASESMANAGE CROSS-CULTURAL WRITINGCRAFT COMPELLING ONLINE COPYCREATE POWERFUL PRESENTATIONS

Present yourself at the top of your game in every e-mail, memo, report, andpresentation with The McGraw-Hill 36-Hour Course in Business Writing andCommunication!

Specificaties

ISBN13:9780071738262

Taal:Engels

Bindwijze:paperback

Uitgever:McGraw-Hill Education

Druk:2

Hoofdrubriek:Persoonlijke effectiviteit

Inhoudsopgave

Introduction; Chapter 1. Find the "We": Manage Your Relationship with Your Reader; Chapter 2. Make Holes, Not Drills: Manage with Purpose; Chapter 3. Get Your Stuff Together: Manage Your Information; Chapter 4. Get Your Ducks in a Row: Manage Your Structure; Chapter 5. Do It Wrong the First Time: Manage Your Drafting; Chapter 6. Take a Break and Change Hats: Manage Your Internal Writer and Editor; Chapter 7. Signal Your Turns: Manage Your Paragraphs; Chapter 8. Say What You Mean: Manage Your Subjects and Verbs; Chapter 9. Pay Per Word: Manage Your Sentence Economy; Chapter 10. Translate Into English: Manage Your Word Choices; Chapter 11. Finish the Job: Manage Your Spelling, Punctuation, and MechanicsChapter 12. Evaluate Your Writing Process; Chapter 13. Writing; Chapter 14. Writing to Sell; Chapter 15/ Writing for Presentations; Chapter 16. Writing Across Cultures; AppendixesChapter Review Answers; Resources and Information; Index; Final Examination