Customer Experience

Name: Customer Experience
Author: C. Shaw

Future Trends and Insights

Specificaties

Gebonden, blz. | Engels

Palgrave Macmillan UK | e druk, 2010

ISBN13: 9780230247819

Rubricering

Juridisch :

Palgrave Macmillan UK e druk, 2010 9780230247819

€ 64,45

In winkelwagen

Levertijd ongeveer 9 werkdagen

Gratis verzonden

Samenvatting

Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share.

Specificaties

ISBN13:9780230247819

Taal:Engels

Bindwijze:gebonden

Uitgever:Palgrave Macmillan UK

Hoofdrubriek:Strategisch management, Algemeen management

Inhoudsopgave

Emerging Trends in Customer Experience The Brain in the Customer Experience Neuro-Business Models Practical Neuro-Experience for Today The Future of Neuro-Experience The New Field of Experience Psychology and Its Application The Core Principles and Benefits How To Change Your Organization Over the Next Few Years...The Seeds of Revolution Embracing the Revolution Through Building Trust How To Join the Revolution

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