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Globalising Everyday Consumption in India

History and Ethnography

Specificaties
Gebonden, 246 blz. | Engels
Taylor & Francis | 1e druk, 2021
ISBN13: 9780367178529
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Taylor & Francis 1e druk, 2021 9780367178529
€ 188,38
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Samenvatting

Through in-depth analysis of advertisements, politics and group-based practices, this book analyses the complex local, regional, and national historical developments related to the making of the Indian consumer across a century of global involvement.

In assessing the nationalist discourse, debates on the morality of consumption and public and private spheres, the book demonstrates how the Indian consumer was both imagined and informed and how the politics of consumption formed the consumer society in India.

Shedding new light on consumer cultures in India, the book will be of interest to academics from interdisciplinary fields such as anthropology, history, geography, sociology, South Asian studies and area studies, popular and visual cultures.

Specificaties

ISBN13:9780367178529
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:246
Druk:1

Net verschenen

€ 188,38
Levertijd ongeveer 11 werkdagen
Gratis verzonden

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        Globalising Everyday Consumption in India