Competitive Advantage in SMEs – Organising for Innovation & Change
Organising for Innovation and Change
Samenvatting
∗ Draws on up–to–date empirical evident to illustrate how SMEs can become more innovative through the introduction of new products and services.
∗ Discusses the effective and efficient use of information technology by broadening management skills and knowledge.
Specificaties
Inhoudsopgave
<p>Preface.</p>
<p>1. Introduction: (F. Tilley and J. Tonge).</p>
<p>Section 1 General Management Issues.</p>
<p>2. Competitive Advantage in SMEs: Towards a Conceptual Framework (O. Jones).</p>
<p>3. Strategic Management for Small and Medium–sized Enterprises (SMEs) (A. Marsden & C. Forbes).</p>
<p>4. Corporate Governance for Competitive Advantage in SMEs (R. Warren).</p>
<p>5. Sustainability and Competitiveness: Are There Mutual Advantages for SMEs? (F. Tilley, et al.).</p>
<p>Section 2. Managing People.</p>
<p>6. Human Resource Management: Managing People in Smaller Organisations (S. Taylor, et al.).</p>
<p>7. Employee Share Ownership in SMEs (A. Pendleton).</p>
<p>8. Managing Creativity and Competitive Advantage in SMEs: Examining Creative, New Media Firms (M. Banks, et al.). </p>
<p>9. Innovation in SMEs: Intrapreneurs and New Routines (O. Jones ).</p>
<p>10. Networking Capability: The Competitive Advantage of Small Firms (D. Taylor & K. Pandza).</p>
<p>Section 3. Functional Management.</p>
<p>11. The Adoption of E–Business Technology by SMEs (P. Windrum and P. de Berranger).</p>
<p>12. Supply Chain Management: Improving Competitive Advantage in SMEs (A. Macpherson & A. Wilson).</p>
<p>13. Sustaining Viability in SMEs: Perspectives on Innovation in Financial Management (B. Sweeting, et al.).</p>
<p>14. Retail and Services Marketing (S. Baron).</p>
<p>15. Conclusion (O. Jones & F. Tilley).</p>
<p>Index.</p>
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