Marketing Channel Management

Organization and Coordination

Specificaties
Paperback, 330 blz. | EN
Cambridge University Press | e druk, 2025
ISBN13: 9781009561822
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Cambridge University Press e druk, 2025 9781009561822
€ 54,08
Levertijd ongeveer 8 werkdagen
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Samenvatting

A thorough introduction to marketing channels that demystifies how they're organized and coordinated, while also highlighting the importance of knowing your end-customer inside and out. Written by a leading expert in the field, this new textbook will be an invaluable resource for undergraduates, MBA students, and practitioners alike.

Specificaties

ISBN13:9781009561822
Taal:EN
Bindwijze:Paperback
Aantal pagina's:330

Net verschenen

€ 54,08
Levertijd ongeveer 8 werkdagen
Gratis verzonden

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    Personen

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        Marketing Channel Management