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Corporate Social Responsibility, Sustainability and Public Relations

Negotiating Multiple Complex Challenges

Specificaties
Paperback, 198 blz. | Engels
Taylor & Francis | 1e druk, 2017
ISBN13: 9781138743502
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Taylor & Francis 1e druk, 2017 9781138743502
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Samenvatting

This book probes if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may be inconsistent with organizational self-interest. Importantly, how might PR practitioners recommend against doing something that may be consistent with organizational goals but bad for the environment or people? This book invokes postmodern and critical theories of PR to inspire and empower public relations practitioners to transform organizations into ethical, authentic and transparent public sphere members.

Specificaties

ISBN13:9781138743502
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:198
Druk:1

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€ 70,29
Levertijd ongeveer 11 werkdagen
Gratis verzonden

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        Corporate Social Responsibility, Sustainability and Public Relations