Bringing Technology and Innovation into the Boardroom

Acknowledgements Foreword Introduction Notes on the Contributors Meeting the Challenge of Technology and Innovation; Executive Summary D.Probert Wake-up Call for General Management: It's Technology Time; H.Tschirky Bringing Technology to the Boardroom: What Does it Mean?; H.Tschirky The Strategic Management of Technology and Innovation; T.Durand Structuring a Systematic Approach to Technology Management: Processes and Framework; D.Probert, C.Farrukh and R.Phaal Management: Processes and Framework; D.Probert , C.Farrukh & R.Phaal Strategy: Using Technology and Innovation Strategically; Executive Summary T.Durand Technology In Strategy and Planning; R.Paal , C.Farrukh & D.Probert Strategic Options When Facing Technological Change: Trigger or Shape, Stretch or Re-deploy; T.Durand Multi-Technology Management: The Economics and Management of Technology Diversification; O.Granstrand Competence: Building Up and Exploiting Technology Assets; Executive Summary A.Nagel and O.Granstrand How To Evaluate Technology Performance?: Taks and Structure of Technology Performance; H.Jung and H.Tschirky From R & D/Technology Management To IP/IC Management; O.Granstrand Technology Intelligence System: Benefits and Roles of Top Management; P.Savioz and H.Tschirky Technology Marketing: A New Core Competence of Technology-Intensive Enterprise; J-P.Escher and H.Tschirky Changing the Rules of the Game: Strategic Alliances, The New Competitive Weapon; G.Duysters, A. Nagel and A.Vasudevan New Challenges For R & D Management; J.Butler Innovation: Fostering and Managing the Innovation Process; Executive Summary C.Herstatt Promoting Innovation In Organizations Unable To Innovate; T.Durand Innovation Process Models and Their Evolution; C.Herstatt and B.Verworn The 'Fuzzy Front End' of Innovation; C.Herstatt and B.Verworn Market Research For Radical Innovation; C.Herstatt Strategic Decision-Making About Technology-Based Projects: Development and Use of a Risk Reference Framework; J.Halman, J.Keizer and M.Song Index