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Partnering with Microsoft

How to make money in trusted partnership with the global software powerhouse

Specificaties
Gebonden, 334 blz. | Engels
CMP Books | 1e druk, 2005
ISBN13: 9781578203178
Rubricering
Hoofdrubriek : Computer en informatica
CMP Books 1e druk, 2005 9781578203178
€ 89,04
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Samenvatting

'Partnering with Microsoft' is the first practical resource designed for business leaders that shows them how to build a successful partnership with Microsoft. The book shows readers how to increase and leverage their firm's connections to Microsoft ' at various levels and via different groups within any organisation, playing to a company's unique culture and strategy ' in order to expand the terrain of shared interests between their firm and Microsoft.

This book demystifies Microsoft's culture, global organisation, and strategic trajectory, and orients readers to the tactics required to achieve optimal success by increasing and working their firm's connections to ' and trusted partnership with ' Microsoft.

Specificaties

ISBN13:9781578203178
Taal:Engels
Bindwijze:gebonden
Aantal pagina's:334
Uitgever:CMP Books
Druk:1

Over Ted Dinsmore

Ted Dinsmore has worked in the IT services industry for 20 years. In the mid-nineties, Ted joined with a systems integration firm in the UK known as OS Integration, which had the vision of project-based consulting.

Andere boeken door Ted Dinsmore

Over Edward O'Connor

Edward O'Connor is managing partner of HipKnotix LLC, which provides strategic, marketing and operations management consulting services to high-tech manufacturers and services firms.

Andere boeken door Edward O'Connor

Inhoudsopgave

Foreword
Introduction

1. Why partner with Microsoft?
2. Microsoft's culture, organization and strategy - and its partner ecosystem
3. Principles of successful partnering with Microsoft
4. ISV tactics for successful partnership with Microsoft
5. SP tactics for successful partnership with Microsoft
6. Reseller tactics for successful partnership with Microsoft
7. Extend the opportunity focus: partnering with other Microsoft partners

Index

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        Partnering with Microsoft