The Anatomy of Humbug

How to Think Differently About Advertising

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Gebonden, 256 blz. | EN
Troubador Publishing | e druk, 2015
ISBN13: 9781784621926
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Troubador Publishing e druk, 2015 9781784621926
€ 26,18
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How does advertising work? Does it have to attract conscious attention in order to transmit a ‘Unique Selling Proposition’? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else?

Specificaties

ISBN13:9781784621926
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:256

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€ 26,18
Levertijd ongeveer 8 werkdagen
Gratis verzonden

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        The Anatomy of Humbug