Entrepreneurial Management in Small Firms

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Paperback, 272 blz. | EN
Sage Publications Ltd | e druk, 2009
ISBN13: 9781848600256
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Sage Publications Ltd e druk, 2009 9781848600256
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Written by a leading light on the topic, this text examines the processes by which small businesses identify new opportunities, evolve appropriate marketing strategies, develop new products and services and launch these into the market.

Specificaties

ISBN13:9781848600256
Taal:EN
Bindwijze:Paperback
Aantal pagina's:272

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        Entrepreneurial Management in Small Firms