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Steigender Wettbewerbsdruck, kürzere Innovationszyklen und Marktsättigung machen den Einkauf zum entscheidenden Ansatzpunkt, um das Unternehmensergebnis zur verbessern. Meer
Die Organisationsform des Konzerns hat nur dann eine Existenzberechtigung, wenn sie mehr Wert schafft als es die einzelnen Konzerntöchter ohne vereinendes Konzerndach könnten. Meer
Die Autoren identifizieren die Erfolgspotentiale von Podcasting für Unternehmen bzw. Marken, um Aussagen über mögliche Wirkungen treffen zu können. Meer
This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Meer
This book offers a comprehensive overview of sustainability and management in India and through its insightful essays highlights the complex and multifaceted nature of sustainability as a concept. Meer
This book reflects the author’s views on NGO development in China and includes recent papers, reviews, and policy suggestions he has written. This collection introduces the current state of research on NGOs and their development in China to an English-speaking audience, allowing them to understand China’s social reforms, which center on NGOs. Meer
This book is about resistance in everyday life, illustrated through empirical contexts from different parts of the world. Resistance is a widespread phenomenon in biological, social and psychological domains of human cultural development. Meer
Mit Unterstützung der Techniker Krankenkasse geht die Fachhochschule Kiel der Frage nach, was die hochattraktive Zielgruppe der Studenten und Hochschulabsolventen motiviert, sich mit dem Thema Krankenkasse auseinander zu setzen. Meer
Die Frage nach dem sozialen Engagement von Unternehmen hat in den letzten Jahren in der öffentlichen Debatte erheblich an Bedeutung gewonnen. Trotzdem gibt es zu diesem Thema bislang nur wenige kohärente und üb- zeugende Studien. Meer
This book serves as a comprehensive guide to understanding the theories and applications in managing the Asian fashion supply chain, presenting both quantitative and exploratory studies. Meer
This book examines the globalisation of technology and innovation in the modern world. Enterprises globalise in several ways, e.g. by exporting, sourcing components and materials from other countries (B2B commerce), outsourcing, licensing their technologies and production, and foreign direct investments (FDI). Meer
This book presents up-to-date basic research in motivation and self-regulation and an overview of the field, with particular emphasis on issues such as change of motivation, effects of context and culture on motivation, relations of cognition and affect in motivation and self-regulation, and motivation in school, in sports, and in the aged. Meer
The book contains contributions by leading figures in philosophy of mind and action, emotion theory, and phenomenology. As the focus of the volume is truly innovative we expect the book to sell well to both philosophers and scholars from neighboring fields such as social and cognitive science. Meer
New and current approaches to organizational health intervention research are the main focus of this comprehensive volume. Each chapter elaborates on the respective intervention researcher’s concept of a healthy organization, his/her approach to changing organizations, and how to research these interventions in organizations. Meer
This valuable addition to the literature offers readers a comprehensive overview of recent brain imaging research focused on reading, writing and mathematics—a research arena characterized by rapid advances that follow on the heels of fresh developments and techniques in brain imaging itself. Meer
The fulgurating power of creative imagination - Imaginatio Creatrix - setting in motion the Human Condition within the-unity-of-everything there-is-alive is the key to the rebirth of philosophy. Meer
This book expands anthropological studies of business enterprise to include comparative and interdisciplinary perspectives. A number of books on business anthropology have been published, but most of them are written by anthropologists alone. Meer
The book presents the various ways in which persuasion can be used to make people behave in certain ways without coercion, intimidation, or brute force. Meer
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