Nudge Theory in Action

Behavioral Design in Policy and Markets

Specificaties
Paperback, blz. | Engels
Palgrave Macmillan | e druk, 2016
ISBN13: 9783319313184
Rubricering
Juridisch : Management
Palgrave Macmillan e druk, 2016 9783319313184
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Samenvatting

This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.

Specificaties

ISBN13:9783319313184
Taal:Engels
Bindwijze:paperback
Verschijningsdatum:7-10-2016
Hoofdrubriek:Management

Inhoudsopgave

Foreword; Tyler CowenIntroduction; Sherzod Abdukadirov1. Overview of Behavioral Economics and Policy; Mark White2. The Four Pillars of Behavioral Paternalism; Mario Rizzo3. Failing Better: What We Learn by Confronting Risk and Uncertainty; Adam Thierer4. Behavioral Nudges and Consumer Technology; Steve Wendel5. Private-Sector Nudging: The Good, the Bad, and the Uncertain; Jodi Beggs6. Who Should Nudge?; Sherzod Abdukadirov7. Weight Loss Nudges: Market Test or Government Guess?; Michael Marlow8. Nudging in an Evolving Marketplace: How Markets Improve Their Own Choice Architecture; Adam Smith, Todd Zywicki9. One Standard to Rule Them All: The Disparate Impact of Energy Efficiency Regulations; Brian Mannix, Sofie Miller10. Nudges in Healthcare; Bob Graboyes, Jessica CargesConclusion: Behavioral Economics and Policy Interventions; Richard Williams

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