Dit boek legt uit hoe decentraal bestuur werkt, wat de verschillen zijn met de landelijke politiek en hoe decentrale besturen hun invloed op de landelijke politiek kunnen versterken.
This book is full of inspiring, actionable examples, that reveal how major brands have tackled their High-Value Customer marketing. It brings hands-on tips and tricks to develop a High-Value Customer journey. Meer
Ever wondered why some people seem to thrive on the unknown while others struggle? Unlock the secret to innovation with "Everything is a Prototype." Meer
Internationally awarded speaker Marnick Vandebroek reveals the most effective techniques that he, professional comedians, keynote speakers and respected politicians across the world use to capture. Meer
This second edition of this comprehensive textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism industry. Meer
Engagement. Leadership. Innovation. This market leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported by an extensive instructor resources package. Meer
Global Logistics and Supply Chain Management equips students with the knowledge and tools to navigate today’s complex, interconnected global markets. Meer
Drawing from hundreds of real-world projects in mass-market industries, he reveals why true progress is not about tearing down what exists, it is about knowing what to fix and what to leave alone. Meer
Market-defining since it was introduced, International Business: Competing in the Global Marketplace, sets the standard and is the proven choice for International Business at the undergraduate and graduate level. Meer
Developing Skills for the classroom and beyond: Fundamentals of Cost Accounting lets the student see the development of cost accounting tools and techniques as a natural response to decision making. Meer
The classic, nationally bestselling book that first articulated the principles of lean production, with a new foreword and afterword by the authors. Meer
Discover the essentials of modern marketing with Marketing: Reinventing the Basics. As digital revolutions reshape consumer behavior, this book revisits core marketing principles like SAVE and the Customer Journey. Meer
Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture. Meer
This book distills years of knowledge and practical experience, equipping you with the strategies to effectively communicate your ideas, captivate your audience, and secure the resources necessary to make a meaningful impact. Meer
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