How: Why How We Do Anything Means Everything, Expanded Edition

Foreword
Preface
Prologue: Making Waves

Part 1: How We Have Been, How We Have Changed
-Introduction: The Spaces between Us

1. From Land to Information
-Lines of Communication.
-Getting Flattened.

2. Technology's Trespass
-The Ties That Bind Us.
-Distance Unites Us.
-Can You Hear Me.
-Now?
-The Age of Transparency.
-The Persistence of Memory.
-The Information Jinni Is Out of the Lamp.

3: The Journey to HOW
-Just Do It.
-The Certainty Gap.
-The Limitations of Rules.
-Outbehaving the Competition.
-How We Go Forward.

Part 2: How We Think
-Introduction: The Paradox of Journey.

4. Playing to Your Strengths
-Help.
-You Can Judge a Book by Its Cover.
-Looking Out for Number Two.
-The Evolution of What Is Valuable.
-Believe It.

5. From Can to Should
-Rules as Proxies.
-Dancing with Rules.
-On the Tip of Your Tongue.
-Unlocking Should.
-Risk and Reward.

6. Keeping Your Head in the Game
-Distraction.
-Small Lapses, Large Costs.
-Dissonance.
-Doing Consonance.
-Friction.
-Putting It in the Whole.

Part 3: How We Behave
-Introduction: How We Do What We Do.

7. Doing Transparency
-Beyond Proxies and Surrogates.
-ICU, UC Me.
-The Market Defines You.
-Say You Are Sorry.
-Interpersonal Transparency.
-Sig, Don't Zag.
-
8. Trust
-The Soft Made Hard.
-How High Is the Ceiling?
-Going on a TRIP.
-Tripping.
-Doing Trust.
-Trust Is the Drug.
-Trust, but Verify.

9. Reputation, Reputation, Reputation
-Reputation in a Wired World.
-Reputational Capital.
-Mismanaging Reputation Management.
-A Second Chance.

Part 4: How We Govern
-Introduction: Innovating in HOW.

10. Doing Culture
-The Sum of All HOWs.
-The Spectrum of Culture.
-The Four Types of Culture.
-Five HOWs of Culture.

11. The Case for Self-Governing Cultures
-Self-Governance on the Shop Floor.
-Freedom Is Just Another Word.
-Taking Culture for a Test-Drive.
-Closing Gaps.
-Values in Action.
-A Journey to Culture.
-Why Self-Governance Is the Future of Business.

12. The Leadership Framework
-Leadership.
-Walking the Talk.
-The First Five HOWs of Leadership.
-Circles in Circles (A Thought).
-The Leadership Framework, Continued.

Afterword
HOWs Matter
Acknowledgments
Notes
Selected Bibliography

Index